Recently, a huge auto dealership asked me to engrave 25 Tiffany paperweights ($225. retail cost for each) and 200 wine bottles with the dealer’s special label on each bottle. They were gifts to be given to selected attendees at their big soiree in May.
I quoted the price and got the job. How did the secretary for the big dog find me? Google. Whatever she put in, I came up. The almost $3600. engraving job opened an entirely new category for me that I haven’t even had time to hustle. I enlisted my part-time lady to come in and handle the color on the bottles after I had engraved them. I figured a quick way to do the paperweights and handled those totally alone. The dealership guru’s secretary•••
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